Everyone today is an influencer, and we welcome rather than resist the creator culture mindset as a big part of our operation. We embrace the “Content is King” mentality, meshing the creator ethos with traditional radio broadcasting.
BBR Productions was formed as the Corporation to syndicate The Boss Radio Network formats and programs. The formats are born from our network of professional grade online stations, beginning in 2012 with the flagship Boss Boss Radio service.
Boss Boss Radio was one of the first 24/7 Internet-only stations to include a full complement of DJs 24/7 originating from their home market. At the time, it was relatively unheard of internet-only stations being more than automated playouts of songs without any DJ or imaging. Quickly, Boss Boss Radio grew to become one of the internet’s most admired stations.
Today, millions of listeners tune in every year, and Boss continues to entertain listeners with a Boss sound and attitude embracing the hosted by over a dozen current former terrestrial radio personalities.
In 2018, Boss Boss Radio dipped its big Boss toe into the syndication market, by becoming the programming for KTHO AM & FM in South Lake Tahoe, CA, where it continues to broadcast at presently.
The Boss Radio Network continues to grow to include more formats and programs, including Classic Country, all 1990s, CHR and even a Holiday station, with more on the way. And our program offerings continue to grow as well, and includes a live fed weekly Classic Rock show hosted by LA Rock Radio legend The Insane Darrell Wayne.
Our 24/7 formats are all online (except Jingle Boss Radio which is currently seasonal) as standalone web radio stations, but are also live demos of our formatics, talent and imaging.
Our mission is to make great radio, the way it was supposed to be, for future generations of listeners.